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Sustainable Food: public attitudes and engagement in the UK, Brazil and India


Sustainable food: public attitudes and engagement in the UK, Brazil and India research was commissioned by the Science Museum Group, supported by Lloyd’s Register Foundation. Flow Associates formed a research team with Flow India and People’s Palace Projects do Brasil, to consult adults, families, schools and professionals in the UK, Brazil and India to discover their knowledge and views about food sustainability, and how they could be engaged more effectively.


In an increasingly disparate world, there is no aspect of life so universally shared as the consumption of food. Yet there is an intimate relationship between the current environmental crisis and the production, distribution, consumption and wastage of food which is threatening our ability to feed tomorrow. Global food systems are unhealthy for the planet and there is inequality in the provision of nourishing food.

Through this research we have sought to explore what people understand of these challenges and how we can better communicate with them to enable us to play a part in tackling these issues.


Download the project report


  • Dr Tilly Blyth
  • Dr Tim Boon
  • Dr Alison Boyle
  • Emily Fuggle
  • Amy Harbour
  • Zoe Hawken
  • Dr Roger Highfield
  • Helen Jones
  • Gemma Levett
  • Natasha McEnroe
  • Dr Efram Sera-Shriar
  • Megan Thomas
  • Chris Whitby
  • Giovana Zocoli

Made possible thanks to:

Lloyd’s Register Foundation: Samuel Dadd, Vincent Doumeizel, Beth Elliot, Dr Tim Slingsby and Dr Olivia Swift



Lloyds Register Foundation


Flow Associates, research design, consultation of UK audiences and synthesising findings from three countries: Susanne Buck, Ruth Colmer, Alex Flowers and Bridget McKenzie

Flow India, consultation of Indian audiences: Sumaiya Khan, Shailja Khati, Arundhati Mitter, Waseem Saifi and Preeti Sharma

People’s Palace Projects, consultation of Brazilian audiences: Lolita Beretta, Gracyelle Costa, Natalia Guindani, Thiago Jesus (PPP, Queen Mary University of London), Miriam Krenzinger, Giulia Luz and Mayra Mota (PPP do Brasil)


Museum of Tomorrow, Brazil: Davi Bonela and Ruy Cotia

National Council of Science Museums, India: Mr N R Iyer,  Mr S Kumar and Mr Bharat Bhushan Srivastava


Please email Maddie Turner